There is no doubt that for many people TAG Heuer has become familiar as a brand of sporting events. Whether be it the Olympics or Formula One racing, precision clocks have been able to handle the calculations of minute and times that require competitive races. The ability of the TAG Heuer timepieces to mark the time with accuracy began in 1916, when the company (which was then known only as Heuer) created and launched the Microsplit watch. This was a watch capable of record times to the hundredth of a second. It was after pesto that company became the official chronometer during several Olympic Games.
The company actually started in 1860 and was founded by Edouard Heuer. He began by creating watches made to measure for a variety of professionals, the clocks were accurate and incredibly reliable. One of the companies that has benefited from this ability to watch is Rolex. The company expanded and became much more popular. This was caused by the purchase of the brand watches Switzerland Jules Jorgensen. During the decades of 1960 and 1970, the company produced a number of commercially successful watches. They were able to incorporate quartz watches and they were also producing analog and digital screens that were used on the dials of watches. An example of a commercially successful clock that wine from this period is the race line.
These clocks are still popular and many people collect Heuer Watches that were manufactured in the years from 1950 to 1970. This success did not continue and the company began to experience difficulties in the early 1970s. After the production of the Monaco Chronograph, which was first used by Steve McQueen in the 1971 film Le Mans, the company underwent a series of changes. They had merged with the Leonidas company and this gave way to a corporate reorganization and it was then acquired by Lemania.