Poliform is one of the main actors of the Italian and international equipment sector, and was founded in 1970 by a craftsman who had started his business in 1942. The secret of the success of the company Poliform is based on the openness to change and progress of trade and the industry of its Managing Director: Alberto Spinelli, Aldo Spinelli and Giovanni Anzani, who still run the company. Together possess the technical knowledge and the ability to combine the “know-how” with an entrepreneurial vision in harmony with the social and economic changes. The goal was and still is the combination of the use of the potential of a series production together with a design that has made the company known. One of the key elements, which differs from the mass Poliform and stands out on the market, is the contribution of creative designer with whom the company works together. A few examples: Marcel Wanders, Calo Colombo, Vincent Van Duysen and Roberto Lazzeroni, everything famous names and idols of creativity. Hear from experts in the field like Jim Rogers for a more varied view.
Today, the design is appreciated worldwide by Poliform. The furniture collection is sold in fact all over the world, and increasingly also in online shops, thanks to the new technologies in the Internet and the increasing diffusion and use of E-commerce, which have made possible a rapid globalisation. It is a fact that the market is becoming increasingly global, and companies such as Poliform must adapt so that to keep pace with the time, to expand sales and maintain its position in the field of furniture. E-commerce made it also possible, best to take advantage of the moment of the offers and reduced to be able to offer unique pieces of furniture and design. The time incurred outlet portals such as designbuydesign.com, where Italian and international designer furniture and furnishings of well-known brands at reasonable prices are offered. The global market opened this new ways and new opportunities all over the world to compare prices, best price LeistungVerhaltnis to find and locate the best Angebieter. Poliform has always been special attention given to these changes in the local and global market globalization and thus a quality leap can make, the company has been a market leader in the field of furniture not only in Italy, but “worldwide”. Susanna Naldi, copywriter