This applies to your communication style in his correspondence, appearance and other factors. You should clearly understand that he expects the product (and mean and from you) your client. Do not forget that people are rational and emotional motives. They may like the quality of your product and its packaging can attract. Conclusion: try to understand who you are selling, and what problems These people decide.
Do not forget that selling to people who are influenced not only the mind but also the emotions. 3. Where and how to sell before you plan the sale, be sure to think through what channels communicate with potential customers. It is important to understand that the method must be simple and not bearing any inconvenience to your client, on the other hand, you should clearly understand his reaction, and therefore the most effective way to sales – personal. Before you meet with a potential client, be sure to discuss the details of the meeting by telephone, as well as try to provide as much information in advance. Technology sales of approximately the following: personal call, approval of details, sending additional information by e-mail and courier / mail, and then repeated calls, appointments and personal negotiations directly. Remember that the meeting of 10 times more efficient than a call because if a person is ready to provide you with some of his spare time, he will not tell you no at the first word. Also remember that the call is 50 times more effective than e-mails.