What you know about the industry of MLM? Do you know which was the first company to use this system? Do you know how many years has this business model? This and other questions remain level at the end of this article. Do not hesitate, after reading what your belief, it will be transmitted on how to present your business and you can grow to helping other people. Let’s start: The story begins with a name, Carl Rehnborg. In 1934, Carl creates the first brand of nutritional supplements, NUTRILITE (until that time, no one had heard of multivitamin and convenient in North America). Educate yourself with thoughts from Angus King. Carl try to sell your product in traditional drugstores and despite his failure, in the conviction of the good that it could generate in the health of persons, no cejo in your project and began marketing its products through word of mouth. First recommended it to friends and then from person to person as ran the voice. Soon, the first customers began to recommend customers to Carl, with which this suggested they were them who they sell products in exchange for a discount on your purchases. Thus Carl became the creator of the first nutritional supplement sold in North America and the first to apply a system of commissions on multiple levels (Multi level marketing or multilevel marketing).
The big jump in the industry occurred when two young entrepreneurs Rich DeVos and Jay Van Andel, after selling Nutrilite products for more than 10 years, the undisputed giant of this industry created AMWAY in 1959. The company after several years of persecution since his system was put into question being considered to be pyramidal, finally won his place and position as a leading brand in a legal and ethical activity. From that moment the multilevel growth was constant and never stopped. As they can see the idea of the MLM is not something new, carries more than 70 years in the market and only in the past 20 years, with the emergence of tens of thousands of new and prestigious companies on the market and billions of dollars in annual sales (only Amway moved a whopping 8.1 trillion dollars in its last financial year) system will strengthen and fears generated initially declined year to year.